Marketing ideas that you can use this Christmas
This year has been a tough one, many marketing ideas have become remote actions to interact with the audience through their devices. Christmas won’t be the exception, with the starting of the holiday season, businesses and companies are looking for ideas to design marketing campaigns that don’t involve physical presence. Check out some interesting ideas! […]
This is what you need to know about geotargeting

Geotargeting has become an important move for marketers, however not many understand what this method is all about, what it’s implied, and how to take advantage of it. Today we are going to explain all about this method, that thanks to smartphones and other devices, it has been helping marketing, keep reading! Read: LinkedIn 2021: […]
Instagram 2021: what you must have to succeed

When we are speaking about social media platforms, automatically we think about Instagram, Facebook, and Twitter. The first one has become one of the most used platforms with more than 1 billion users per month, so many businesses and brands want to have a solid presence there. However it’s not so simple, so check out […]
How to Design a Social Media Campaign for 2021

Social media is important for every business. They work with campaigns that could change from time to time or depending on the platform. However, those campaigns work through strategies to increase the reach and take advantage of every marketing tool. So every social media campaign must be carefully planned and with the best data and […]
Why Use Social Media in Business?

In these modern times that we live in, social media is part of our life bur for business can be more important having a presence on these platforms. Today we will explain why entrepreneurs should use social media for business and the most popular platforms for it. Keep reading! Read: Netflix Premieres and Farewells in […]
Why Should Your Brand Have a Wikipedia Page?

Wikipedia is one of the most searched websites on the web because vital information about any topic can be found. But the importance of having a Wikipedia Page goes beyond that today. We are going to explain exactly that. Keep reading! Read: Do You Know Femvertising? Is it necessary to have a Wikipedia page? The […]
Do You Know Femvertising?

We are living in a world where big changes are happening, and social causes are the ones that make more impact on marketing. Using big brands’ voices to give the spotlight to those causes is generating a revolution in marketing. Today we are discussing Femvertising, the advertising that uses feminism as the main message. Keep […]
Advertising 2021: Data that Every Advertiser Should Know

This year has proved to be a challenging one for any economic sector, the numbers are not that good, and we face different kinds of losses. But our adaptation skills are impressive, and we have hope for a better future, so 2021 looks promising even when this year was a tough one. Advertising 2021 will […]
786 Promotionals: Everything You Need in One Place

Promotional products are always a good way to present and publicize your brand, giving something useful for people. Those are also known as ad specialties, and produce big results, making it a successful industry. For that reason, the new branch at 786 Group is 786 Promotionals, where we offer to your company a vast promotional […]
What Nobody Tells You About Digital Marketing

Marketing is an area that is always changing, can be adapted to many different events and situations around the world. We are talking about digital marketing, which takes the traditional one into the digital world through the internet and digital devices. Keep reading to learn a little bit more about it! Read: Post-Pandemic Marketing: What […]
Post-Pandemic Marketing: What to Expect?

Marketing is an essential part of every business, but the pandemic has affected so many companies worldwide that sometimes the future doesn’t look that good. However, together we must think in the post-pandemic times; after all, the world and its inhabitants should adapt to a new normalcy. Marketing is one area taking further steps to […]
Advertising design: the importance of a creative design for marketing

Advertising design is what brands use to sell and promote their products and services. This kind of design is highly focused on how to sell, what the brand offers to the audience. Yes, it has many similarities with Graphic Design, but they work side-by-side, chasing the same goal, the brand’s success. Keep reading to understand […]
How to Optimize Your Website for Voice Search

These modern times we are experiencing are proving to be straight out of a futuristic movie. Of course, we still don’t have the flying cars or a cleaning robot; but some features are starting to take place in our routines, like voice searches or smart speakers like Alexa, Siri, or Google Assistant. Today we show […]
Advantages of Coolhunting In Digital Marketing
Marketing is a world that is constantly changing, especially nowadays that its major field is the digital world. The marketing area is always innovating to bring the best and newest trends to users and customers. The reinvention of marketing is to fulfill the changes within the society, and it is here where the coolhunting term […]
How to Do a Market Analysis Easy and Fast
Every business, especially small and medium companies, will need a market analysis for a better understatement of the public to do their research about a target. Your business must have a solid base, where they do their research about products and services. Think about this, 80% of Instagram users have followed a business account, and […]
The Most Important Google Ads Metrics
A marketing campaign needs constant observation with a daily evaluation. Every marketer knows that metrics are required, and all those indicators will show the performance of every strategy. But today we will focus on Google Ads metrics, one of the most used tools in digital marketing. Google Ads is a platform that offers online advertising […]
Reasons to Hire a Digital Marketing Agency
Starting a business or a personal brand involves many different steps; one is advertising to publicize your brand, but do you fully understand what that means, especially in the digital revolution? Here is where a digital marketing agency can help. Of course, you can design the marketing strategy by yourself and try to reach the […]
Lead Magnet: Why Should They Be In Your Strategy?
Inside inbound marketing there is a method that will produce better results: the lead magnet.
The Most Important Email Marketing Metrics
Email marketing campaigns must be evaluated, and that is the main purpose of metrics.
What is Product Placement and How Is it Used?
Product placement is an advertising technique that consists of inserting a product, message, or brand within a program’s narrative. For example, a character uses the product, makes some reference to it, or the product is seen during the scene. It started to be used in television shows, but soon it was used in other formats […]