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Christmas contests: How to use them to promote your brand?

Christmas is all about festivities and time to share with friends and family. But for marketers is one of the most stressful and tons of workload season of the year, not just because of an increase in sales, it’s more about the creativity that every marketer should put on every campaign and strategy. Christmas contests […]

Marketing ideas that you can use this Christmas

This year has been a tough one, many marketing ideas have become remote actions to interact with the audience through their devices. Christmas won’t be the exception, with the starting of the holiday season, businesses and companies are looking for ideas to design marketing campaigns that don’t involve physical presence. Check out some interesting ideas! […]

This is what you need to know about geotargeting

Geotargeting has become an important move for marketers, however not many understand what this method is all about, what it’s implied, and how to take advantage of it. Today we are going to explain all about this method, that thanks to smartphones and other devices, it has been helping marketing, keep reading! Read: LinkedIn‌ ‌2021:‌ […]

Do You Know Femvertising?

We are living in a world where big changes are happening, and social causes are the ones that make more impact on marketing. Using big brands’ voices to give the spotlight to those causes is generating a revolution in marketing. Today we are discussing Femvertising, the advertising that uses feminism as the main message. Keep […]

Advertising 2021: Data that Every Advertiser Should Know

This year has proved to be a challenging one for any economic sector, the numbers are not that good, and we face different kinds of losses. But our adaptation skills are impressive, and we have hope for a better future, so 2021 looks promising even when this year was a tough one. Advertising 2021 will […]

786 Promotionals: Everything You Need in One Place

Promotional products are always a good way to present and publicize your brand, giving something useful for people. Those are also known as ad specialties, and produce big results, making it a successful industry. For that reason, the new branch at 786 Group is 786 Promotionals, where we offer to your company a vast promotional […]

What Nobody Tells You About Digital Marketing

Marketing is an area that is always changing, can be adapted to many different events and situations around the world. We are talking about digital marketing, which takes the traditional one into the digital world through the internet and digital devices. Keep reading to learn a little bit more about it! Read: Post-Pandemic Marketing: What […]

Post-Pandemic Marketing: What to Expect?

Marketing is an essential part of every business, but the pandemic has affected so many companies worldwide that sometimes the future doesn’t look that good. However, together we must think in the post-pandemic times; after all, the world and its inhabitants should adapt to a new normalcy. Marketing is one area taking further steps to […]

Advantages of Coolhunting In Digital Marketing

Marketing is a world that is constantly changing, especially nowadays that its major field is the digital world. The marketing area is always innovating to bring the best and newest trends to users and customers. The reinvention of marketing is to fulfill the changes within the society, and it is here where the coolhunting term […]

How to Do a Market Analysis Easy and Fast

Every business, especially small and medium companies, will need a market analysis for a better understatement of the public to do their research about a target. Your business must have a solid base, where they do their research about products and services. Think about this, 80% of Instagram users have followed a business account, and […]

How to Solve Workplace Conflicts

In any organization workplace conflicts can appear, this is because we are humans, it doesn’t matter if we are workers, supervisors or leaders, there are bad days where people face tension situations that create these conflicts. The important point here is: how does your team resolve them? And how to avoid them for future references.  […]

The Most Important Google Ads Metrics

A marketing campaign needs constant observation with a daily evaluation. Every marketer knows that metrics are required, and all those indicators will show the performance of every strategy. But today we will focus on Google Ads metrics, one of the most used tools in digital marketing. Google Ads is a platform that offers online advertising […]

Reasons to Hire a Digital Marketing Agency

Starting a business or a personal brand involves many different steps; one is advertising to publicize your brand, but do you fully understand what that means, especially in the digital revolution? Here is where a digital marketing agency can help. Of course, you can design the marketing strategy by yourself and try to reach the […]

What is Product Placement and How Is it Used?

Product placement is an advertising technique that consists of inserting a product, message, or brand within a program’s narrative. For example, a character uses the product, makes some reference to it, or the product is seen during the scene. It started to be used in television shows, but soon it was used in other formats […]

Advertising Creativity Today: Exemplary Campaigns

All the brands, shops, and companies in the world are always looking to set trends within their sector and the industry itself, wishing to stand out as the best in advertising. Discover the most creative advertising Top 4 exemplary campaigns “Dream Crazy”: Nike, United States Video:(https://youtu.be/E48hHS-5HyM) The sportswear brand celebrated the 30th anniversary of its […]