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Ideas to Start an Online Business

If you are an aspiring entrepreneur looking for a way to get into the Internet business but are a little lost, this post is for you! Sometimes, thinking outside the box can help you discover how to combine your interests and goals of online entrepreneurship. Online Business ideas Consultant in areas of expertise Do you […]

How Does Creativity Work in Advertising?

Advertising creatives are responsible for the overall look of an advertisement, which may appear on the Internet, television, magazines or billboards. They must think up new and creative ideas for different types of advertising, or they may also in just one area, for example, advertising on social networking sites. Techniques for developing creativity Develop your […]

Tips for a Nice Christmas Marketing Campaign

Christmas is a time for shopping, so we must take advantage of these dates to carry out a successful Christmas campaign, getting the highest sales. We present some useful recommendations for your Christmas marketing campaign to apply for this holiday. 1. Anticipate the arrival of Christmas Christmas marketing campaigns should be carried out in advance: […]

How to Prepare Your Social Networks for 2020?

We are in the last months of 2019, so you need to prepare your company’s social networks, now that next year is upon us. But how to do it? In this article, we’ll show you several ways to ready your social media and what to prioritize in 2020. You will only have positive results from […]

What You Should Know about Social Media Planning

What is a social media marketing plan or social media plan? The social media marketing plan is a document that establishes the strategies necessary to achieve the company’s marketing objectives. In other words, it includes a well-developed social media marketing plan. It can be said that it is an instrument that directs all our strategies […]

Why Do We Need to Use Keywords on Our Marketing Strategies?

‘Keywords’ is a term intrinsically connected to digital marketing because those words are the heart of Search Engine Optimization (SEO). With one or two keywords, you can define your entire website or blog article. Learn more about keywords and their importance in today’s article. Importance of keywords   If you can summarize the entire content […]

Gillette Bets on the Inclusion on the LGBTI+ Pride Month: Quality Marketing!

June is not just the month where Summer begins, it is also the Pride Month, a celebration for the LGBTI+ community, where they show how proud they are to be themselves. The inclusion for this community has become a huge subject over the years and, of course, an incredible point for amazing marketing campaigns; this […]

Lacoste Logo: What Animal Is it? | Best Brands

The French clothing brand Lacoste has surprised everybody starting a partnership of 3 years with IUCN (International Union for Conservation of Nature) in 2018. The brand is well known for its logo that represents a crocodile, and it is very characteristic on the polo shirts. With this partnership, Lacoste is changing the traditional logo for […]

What Is Content Marketing and Why It’s so Important?

Content is the key piece in marketing: just as the website must be optimized for search engines, so the social networks’ posts are important to be found. Therefore, within marketing strategies, it’s one of the necessary elements to improve, highlight, and give a face to the brand. Whether to position a product, obtain subscribers, or […]

Be Careful! Know the Dangers of Plagiarism (and Their Legal Consequences)

“Plagiarism is a crime, it is appropriating a work without the author’s consent and making use of it as his own.” -– Ana Azurmendi.   One of the most recurrent problems in the fields of creation, whether of web content, books, music, or video, is the crime of plagiarism. Thanks to the advances of the […]

3 Digital Marketing Trends for 2019

We have already started a new cycle. 2019 opens with a future full of amazing possibilities where everything can happen, and what was once considered “in” may or may not continue being relevant within global trends. In a world as vast as the one we are living in, some changes have already been planned, which […]

Do You Think Your Company Needs Digital Marketing?

Having a business in the 21st century where the internet and search engines such as Saint Google are the services most used by all consumers in the world, requires changing sales methodologies and add as the main additive the use of social networks and websites for the selling of products and services.   Digital marketing […]

What is the Secret Behind Digital Marketing?

Every day the world lives and breathes tweets, Instagram posts, instant messages, and videos on YouTube and Facebook, not to mention the ever-growing image bank that exists over at Pinterest. A world so connected through the internet is now a global market full of potential customers, followers, and the public that can be interested in […]